Most people submit their site to Google Search Console and stop there. That was us too, until today, when I found that the thing we registered back in July had quietly gone stale. Why bother with Bing at all Bing’s own traffic is the boring answer. The interesting one is that other products read from … Read more
Anthropic shipped a Claude Code plugin called claude-md-management. It grades your CLAUDE.md against six criteria, hands back a score out of 100 and a letter grade, and then offers to fix what it found. I pulled the scoring rubric and held it up against the CLAUDE.md that runs this blog. The file came in at … Read more
SaaS stands for Software as a Service, and it means you rent software that runs on somebody else’s machines instead of buying a copy and installing it on your own. The standard definition lives in NIST Special Publication 800-145 (September 2011), a seven-page document, and the odd thing about it is that the SaaS entry … Read more
Picking an icon library usually stops at the licence. Check that it is free, check whether attribution is required, download, move on. The trouble starts later, when icons from three different sources end up on one screen and something looks off without anyone being able to say what. I went looking at Phosphor and decided … Read more
“Write it in more detail” is an instruction with no pass mark. The person writing never knows when to stop, and the person asking only says it is not enough after the writing is done. Three organisations wrote a pass mark down. NASA put one in an appendix, a group of Rolls-Royce engineers built one … Read more
Every plan on Mint Mobile’s plans page says $15 a month right now. Scroll to the bottom of the same page and there is a standardized label under each plan, and on the 3-month 23GB plan that label says the regular monthly price is $45 (checked July 31, 2026). The $15 is on the poster. … Read more
First there was SEO, then AEO, and now GEO. I went looking for what the three acronyms mean and how they differ, and Google’s guide to optimizing for generative AI search answers it under a heading that asks whether SEO is still relevant: optimizing for generative AI search is optimizing for the search experience, “and … Read more
Write the phases of a software project down and they line up neatly: business case, requirements, plan, spec, build. The reason the order exists is not to collect those documents, though. It is to put every chance of being wrong in the place where being wrong is still cheap. So the most useful column in … Read more
A product page can say “agentic AI platform” without a single agent behind it. Gartner put a number on that in June 2025: of the thousands of vendors marketing agentic AI, it estimated only around 130 had real agentic capability, and it gave the practice a name, agent washing. That gap is the reason this … Read more
Your first dev meeting is a wall of acronyms: PRD, POC, MVP, and whatever an RFP is. The vocabulary is smaller than it sounds, though, and pairing up the words that always travel together gets you down to about fifteen. “When does the PRD land?” “Let’s do a POC first.” “Is that in the MVP?” … Read more